we are the

Builders

Studio.

We hacked the system to create the ultimate venture-building machine.

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We work with founders who dare to change systems.

Crafting new paths to venture success

because conventional ways never deliver iconic companies.

VENTUREROCK OS

We pioneered a 72-step development program that guides ventures from idea to fully-compliant scale-ups.

LIVING LABS

Six labs guide ventures through the Venturerock OS, focusing on venture identity, media, UX/UI, growth, and R&D.

iPROS

Our on-demand talent network of legal, tax, HR, and strategy experts helps ventures unlock access to valuable resources.

MASTERCLASSES

We share knowledge with ventures on everything from business strategy, sales, leadership, pitching, marketing and more.

Studio journey

Phase Zero | Clarity. Vision. Value.
The Idea Phase.

At the inception of an idea, we guide the journey of validating the feasibility of its future as a business.

Phase A | Discover. Define. Design.
The Discovery Phase.

Now that there is concept clarity, let's dive into customer discovery and turn the company vision into a product strategy.

Phase B | Minimum Lovable Product.
The Productization Phase.

It's time to build your Minimum Lovable Product and start the conversation with the market.

Phase C | Expand. Focus. Refine.
The Traction Phase.

You're ready to gain authority in the market, including roadmap focus, lead expansion, and all eyes on traction.

Phase D | Accelerate. Hack. Scale.
The Growth Phase.

From here on out, it's full focus on growth and value-hacking your way to the next phase of the business.

Join our ecosystem of

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Building the Internet of Value.

PHASE C
INFRINITY is a programmable finance infrastructure and platform for fair exchange of value. INFRINITY embeds trust at a protocol level, powering new products, services and business models with financial services at the core.
 

Founders

  • Jean-Michel Azzopardi
  • Eric Wade

Partners

  • Marc Wesselink
  • Xander van der Heijden

SDG Values

#8 DECENT WORK AND ECONOMIC GROWTH

#9 INDUSTRY INNOVATION AND INFRASTRUCTURE

INFRINITY
in

Digitizing the investment supply chain.

PHASE D
WE.VESTR is a digital venture equity platform transforming how modern companies are structured and run. The platform simplifies equity management to supercharge the growth of startups by creating more collaboration and financial inclusivity.
 
 

Founders

  • Floris van Hoogenhuyze
  • Maarten Graven

Partners

  • Dagmar van Ravenswaay
  • Apoorva Ruparel

SDG Values

#8 DECENT WORK AND ECONOMIC GROWTH

#10 REDUCED INEQUALITIES

WE.VESTR
in

Building the Internet of Places.

PHASE D
UNL is a smart micro-location infrastructure and new generation mapping technology startup building a digital 1:1 geodata twin of the physical world. UNL thinks about location differently to solve some of the biggest hyperlocal challenges that traditional mapping hasn’t been able to do so far, starting with addressing, geocoding, dynamic routing and self-healing maps.
 

Founders

  • Xander van der Heijden
  • Mihaela Georgieva
  • Pascal Verloop

Partners

  • Apoorva Ruparel

SDG Values

#9 INDUSTRY INNOVATION AND INFRASTRUCTURE

#10 REDUCED INEQUALITIES

#11 SUSTAINABLE CITIES AND COMMUNITIES

#13 CLIMATE ACTION

UNL.GLOBAL
in

Helping predict and price risk better.

PHASE B
INSR is an enterprise-grade platform that utilizes real-time data inputs for hyper-localized, hyper-personalized risk profiling. INSR employs location-based technology to design geo-specific predictive models and CAT solutions that produce unique risk scores which reflect real-time context.
 

Founders

  • Sander Hansen
  • Tissa de Silva

Partners

  • Mark Wesseling
  • Apoorva Ruparel
  • Pascal Verloop

SDG Values

#8 DECENT WORK AND ECONOMIC GROWTH

#9 INDUSTRY INNOVATION AND INFRASTRUCTURE

#10 REDUCED INEQUALITIES

#11 SUSTAINABLE CITIES AND COMMUNITIES

INSR.TECH
in

Activating SMEs for global growth

PHASE B
Equilibrium is an agile Virtual Supply Chain Platform that simplifies procurement, visibility and collaboration through automation and data transparency across all touchpoints of the trade lifecycle.
 

Founders

  • Timothee Adrien

Partners

  • Marc Wesselink

SDG Values

#8 DECENT WORK AND ECONOMIC GROWTH

#9 INDUSTRY INNOVATION AND INFRASTRUCTURE

#12 RESPONSIBLE CONSUMPTION AND PRODUCTION

#13 CLIMATE ACTION

EQUILIBRIUM
in

The real-time compliance platform.

PHASE D
Compleye is a Lean Compliance platform for micro-service solutions, transforming regulatory compliance through deep business data and automation.
 

Founders

  • Karolin Kruiskamp

Partners

  • Marc Wesselink

SDG Values

#9 INDUSTRY INNOVATION AND INFRASTRUCTURE

COMPLEYE
in